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Types of Email Campaigns in Icegram Express

Understand the four core types of email campaigns available in Icegram Express—Broadcasts, Post Notifications, Sequences, and Post Digests.

Email campaigns in Icegram Express are divided into four primary formats designed for specific communication goals:

1. Post Notifications

Automated email alerts dispatched immediately or on a short delay whenever a new blog post is published on your WordPress website.

Post notification email template preview

See our guide on creating post notification campaigns.


2. Broadcasts (Newsletters)

One-off emails created and sent to a specific subscriber list or segmented audience. Perfect for monthly newsletters, feature updates, flash sales, and announcements.

Broadcast newsletter template preview

See our guide on creating and sending broadcasts.


3. Email Sequences (Autoresponders) Max

Automated drip campaigns triggered by time delays (e.g., Day 1 welcome, Day 3 tutorial, Day 7 special offer) after a subscriber joins a list.

See our guide on creating email sequences.


4. Post Digests Max

Consolidated roundups that combine multiple recent articles into a single digest email sent on a recurring schedule (e.g., weekly on Friday).

Post digest email template preview

See our guide on creating post digests.