Skip to content
Docs

How to View Common Unsubscribe Reasons in Icegram Express

Max

View survey feedback and common reasons why contacts opt out of your lists in Icegram Express Max.

Gathering feedback from users who unsubscribe gives you actionable insights to optimize your content frequency, email relevancy, and list segmentation.

Steps to View Unsubscribe Feedback

  1. In your WordPress admin, go to Icegram Express > Dashboard.

  2. Locate the Audience Metrics panel.

  3. Click or hover on the Unsubscribed count metric.

    Dashboard panel highlighting unsubscribed contacts metric

  4. A breakdown modal appears displaying a distribution chart of recorded feedback reasons (e.g., “Content no longer relevant”, “Emails sent too frequently”, or “Never signed up”).

    Distribution breakdown of recorded unsubscribe reasons