What are the new keywords structure for the email campaign?

A few changes have been made to the Keyword Structure in releases 5.4.4 and later in order to make it easier to understand and avoid confusion.

In this structure, we have used similar keywords to make it simple to understand for new users who migrated from other platforms. We have also switched the uppercase keywords to lowercase to make it easier for users while drafting an email.

Keywords available in Broadcasts:

1. {{subscriber.name}} – use this to display the name of the subscriber ( example: Hi{{subscriber.name}} ).

2. {{subscriber.first_name}} – use this to display first name of the subscriber ( example: Hi {{FIRSTNAME}} ).

3. {{subscriber.last_name}} – use this to display last name of the subscriber.

4. {{subscriber.email}} – use this to display email of the subscriber.

5. {{site.total_contacts}} – use this to display total contacts on your blog.

6. {{site.url}} – use this to display url of your blog.

7. {{site.name}} – use this to display name of your blog.

Keywords available in Post Notification:

Using Email Subscribers, you can send post notification emails to subscribers when new blog posts are published on your site.

Currently, the following keywords are available in the Post Notifications if the Email Subscriber’s version is greater than 5.4.4 :

1. {{subscriber.first_name}} – use this to display first name of the subscriber ( example: Hi {{subscriber.first_name}} )

2. {{subscriber.last_name}} – use this to display last name of the subscriber.

3. {{subscriber.name}} – use this to display full name of the subscriber ( example: Hi {{subscriber.name}} )

4. {{subscriber.email}} – use this to display email of the subscriber

5. {{post.date}} – use this to display date in the email content

6. {{post.title}} – use this to show post title in the email content

7. {{post.image}} – use this to display featured image of the post in the email content

8. {{post.excerpt}} – use this to display post excerpt of the post in the email content

9. {{post.description}} – use this to show a short description of the post in the email content i.e. it displays only first 50 characters from blog post content

10. {{post.author}} – use this to show post author name in the email content

11. {{post.link}} – use this to display full post link (clickable) in the email content

12. {{post.link_with_title}} – use this to display clickable post link with post title

13. {{post.link_only}} – use this to add post link in the email content (post link will not be clickable)

14. {{post.full}} – use this to show full post published in the email content

15. {{site.total_contacts}} – use this to display total contacts on your blog

16. {{post.cats}} – use this to display post category

17. {{post.more_tag}} – use this to display the content of the post till the tag or Read More tag in the email content

18. {{post.image_url}} – use this to get featured image URL of the post

Need a keyword for the Broadcasts or Post notification which is not available in the above list? Write to use from here along with a short description as to why you need it and why it will be useful for other users also. We may consider adding support for the same. 🙂